First Care Activating Eye Serum

WHAT IT IS: Sulwhasoo's coveted First Care approach, now for the eyes.

SKIN TYPE: Normal, dry, combination, oily.

SKIN CONCERN: Dark circles, puffiness, fine lines.

WHAT IT DOES:

• The latest addition to Sulwhasoo's iconic First Care ritual, First Care Activating Eye Serum is a revitalizing daily step designed to visibly firm, brighten and refresh the delicate eye area.
• The targeted treatment delivers a triple-action approach to visible renewal. A 3-Peptide Blend helps improve elasticity and reduce the look of under-eye bags, while the Ginseng Caffeine Complex visibly minimizes puffiness. Vitamin C derivatives brighten the appearance of dark circles for eyes that look more awake and energized.
• The cooling Ceramic Tip Massager enhances the application with a refreshing, instant cooling sensation that helps improve circulation, further soothing and refining the under-eye area.
• Daily use helps reveal brighter eyes and a rested look, carrying the legacy of First Care into a step created exclusively for the eyes.

KEY INGREDIENTS:

• Korean Herb Extract (aka JAUM Activator): A proprietary blend of five Korean herbs (Solomon's Seal, peony, white lily, rehmannia, lotus) that strengthens the skin barrier, improves hydration and addresses visible signs of damage in the delicate under-eye area.
• 3-Peptide Blend: Helps improve the look of elasticity and firmness.
• Ginseng Caffeine Complex: Reduces visible puffiness.

HOW TO USE IT:

• Use morning and evening, after First Care Activating Serum (sold separately) and before moisturizer or eye cream.
• Peel off the removable label on the back and pull the cap straight off. Do not twist.
• Dispense a rice-grain amount onto the ceramic tip applicator.
• Glide from the inner corner outward with light pressure, lifting at the outer edge.
• Repeat for each eye.
• Blend any excess along the orbital bone, avoiding the lash line, or tap into smile lines.

CLINICAL RESULTS: After 4 Weeks:

• Users had improvement in dark circles (100%),* under-eye deep wrinkles (93%)* and under-eye puffiness (84%).*
• 100% agreed puffiness around the eyes improved.**
• 96.9% agreed dark circles under the eyes have lightened.**
• 96.9% agreed wrinkles around the eyes look less noticeable.**
• Subjects felt improvement in wrinkles (-42.4%),*** elasticity (+48.4%)*** and dark circles (+46%).***

*Instrumental results, 33 subjects. **Self-assessment from clinical, 33 subjects. ***Observed self-scoring result from clinical, 33 women.