Move over misery colors (looking at you, black). Men’s summer fashion is embracing color in 2026—and honestly, it’s about time. But this shift isn’t just about swapping black for butter yellow; it’s about bringing resort-inspired style into your everyday life. Think linen shirts, knit polos, and matching sets that make it look like you’re headed to a beachfront dinner, even when you’re just grabbing coffee. The result is a style that’s relaxed but not sloppy, and polished without being overdressed. These are the five trends leading the way this summer.
Linen Essentials Products:
Rodd & Gunn Palm Beach Sports Fit Linen Button-Down Shirt | Color: Orchid
Gap 5.5” Linen-Blend Relaxed Shorts | Color: Toasted Almond
Banana Republic Standard-Fit Linen-Blend Notch T-Shirt | Color: Flax
Macys Cole Haan Greenwich Grand Venetian Loafers | Color: Angora Suede
Styling Tip: Leave linen shirts unbuttoned over a neutral tee to create an effortless layered look.
Resort Casual:
Banana Republic Relaxed-Fit Striped Resort Shirt | Color: Morning Sunshine
Gap Linen-Cotton Relaxed Taper Easy Pants | Color: Regular Grey
DSW Steve Madden Shasta Sandal | Color: Dark Brown
Styling Tip: Swap the shorts for relaxed pants and sandals to elevate the look while keeping the laid-back vibe.
Swimsuits:
Abercrombie & Fitch Pull-On Seersucker Swim Trunk | Color: Fiery Red Stripe
Maamgic SunPop Short Liner Swim Trunks | Color: blue+orange
Chubbies Stretch 7” Lined Swim Trunks | Color: The Frond Farewells
Search for “swim trunks with compression liner” to say goodbye to chafing and feel comfortable all day. When it’s time to leave the beach, swap your t-shirt for a linen button-down to take your look beyond the sand.
Matching Sets:
Express Textured Check Eyelet Cotton Short Sleeve Shirt & Drawstring Elastic Waist Shorts |
Color: Cactus
American Eagle Relaxed Fit Short-Sleeve Camp Collar Shirt & 7” Lived-In Trekker Shorts |
Color: Soft Wheat
If you’d rather change before your next stop, pack a matching set. It’s an easy way to look put together in an instant.
Products Shown:
H&M Regular-Fit Textured-Knit Resort Shirt | Color: Light blue/stripe
H&M Relaxed-Fit Textured Shorts | Color: White
Zara Regular Fit Striped Jacquard Shirt | Color: Yellow
American Eagle Button-Up Sweater Polo Shirt | Color: Terracotta
American Eagle ChillTwill Loose Pant | Color: Light Khaki
Old Navy Short Sleeve Open-Knit Sweater Shirt | Color: Faded Grass
Old Navy Linen-Blend Jogger Shorts | Color: Loquat
This summer, self-expression is influencing men's style more than ever. Rather than relying on tried-and-true neutrals, experiment with color and texture to bring more personality into your look and make it uniquely yours.
Products Shown:
Abercrombie & Fitch Pleated Baggy Trousers | Color: White
Abercrombie & Fitch Premium Ribbed Tank | Color: Cream
American Eagle Garment-Washed Sweater Polo | Color: Black
Banana Republic The Weekender Relaxed Pull-On Pant | Color: Black
Old Navy Crew Neck Pique T-Shirt | Color: Warm Oatmeal
Zara Relaxed Fit Pleated Denim Shorts
Ok, I know I said no black, but this is where it’s acceptable. Think quality fabrics, better fits, and details that make simple outfits feel intentional. The pieces you reach for again and again are usually the ones that don’t try too hard.
Products Shown:
Ralph Lauren Linen Herringbone Ball Cap | Color: Brown
Madewell Round Acetate Sunglasses | Color: True Black
Zara Pack of 2 Braided Rope and Wood Bead Necklaces
Banana Republic Woven Braided Cotton Belt | Color: Woodland Taupe
Fossil Beaded Tigers Eye and Brown Leather Bracelet
Fossil Neutra Chronograph Brown Leather Watch
Adidas Samba OG Athletic Shoe | Color: Cloud White / Earth Strata / Gum
Bright colors and bold textures may be trending, but when it comes to accessories, less is more. Stick to the classics in neutral shades so it works with just about everything in your closet.
The biggest takeaway for summer 2026 is to step outside your comfort zone. Whether that means adding more color, trying a new texture, or swapping your usual basics for something more elevated, small changes make a difference. Looking good shouldn't be reserved for holidays, and this season is proving exactly that.